John Harris discusses Cinedeck IBC-2018 New Products

Cinedeck Events

In anticipation of IBC2018 in Amsterdam, Cinedeck’s John Harris joined MarketScale ProAV host Sean Heath to discuss his career path that landed him at Cinedeck, how scalability is critical for new clients (of all sizes), and how Cinedeck is constantly trying to improve their approaches and products to challenge the “that’s just the way it’s done” mindset.

“The beauty about Cinedeck is that we can go into any one of those elements and make a change within them without affecting the rest of the data and without having to re-render the file.”

Cinedeck refused to accept that re-rendering was a necessary step in video editing, and now video editing will never be the same.